Thrift Radiates Happiness - project managed, marketed and branded by PlatformE
Thrift Radiates Happiness was the first contemporary arts exhibition to be held at the Municipal Bank in central Birmingham, United Kingdom. PlatformE created and implemented a multi channel marketing strategy including branding and fully project managed the 4 day exhibition and events programme.
The showcase event was the result of an arts and business collaboration between Birmingham based gallery TROVE, the Royal Institute of British Architects (RIBA), the Birmingham Architectural Association (BAA), Birmingham City Council and global architect practice Aedas.
4 days | 10 artists | 7 commissions | 1,600+ audience
The showcase event was the result of an arts and business collaboration between Birmingham based gallery TROVE, the Royal Institute of British Architects (RIBA), the Birmingham Architectural Association (BAA), Birmingham City Council and global architect practice Aedas.
4 days | 10 artists | 7 commissions | 1,600+ audience
